Start free

Fewer guesses. Better launches.

Score an idea with AI personas, or put a store listing in front of real ad traffic.

Start free3 studies a month free · See pricing

AI User Research

Ask a panel of AI personas about an icon, an idea, an art style or a line of copy. Every answer is scored on your own Likert scale.

Live panelReady

Question to the panel

How likely are you to tap this icon?

Otter–
Gems–
Wave–

Each icon gets its own five answers.

Explore AI User Research

Store Page Testing

Put store listing variants in front of real ad traffic and count who taps Install on each one.

Live testIllustrative replayReady

What a visitor sees

Ad traffic, split across your variants

Ad Fish with friends
Ad Rebuild the harbour
A0
visitors
B0
visitors
C0
visitors

Every dot is a group of people who clicked an ad. Each person is shown one listing and keeps seeing that one if they come back.

Who tapped Install

A
Calm scenes
0 visitors · 0 installs
–CVR
B
Captioned shots
0 visitors · 0 installs
–CVR
C
Gameplay UI
0 visitors · 0 installs
–CVR

Chance each listing is the best

A –B –C –

Too early to call. Keep the traffic coming.

Explore Store Page Testing

Coming next

Social SimulationComing soon

See how a crowd of AI personas reacts to a post or an announcement before it goes out.

Market IntelligenceComing soon

Keywords, competitors and category trends for the stores you sell in.

Hear when they launchOne email per launch, nothing else.

From the blog

What we’re learning about testing ideas early.

All posts →

Research · Oct 8

Why a firm yes and a hesitant yes should never get the same score

Store pages · Oct 2

Your first two lines of description might matter more than your screenshots

Research · Sep 26

How many personas do you actually need on a panel?

Start free.
Pay when it pays off.

Every plan scores answers on your own Likert scale. No features locked away halfway through a study.

Free

See what one study can tell you.

$0
per month
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  • 3 studies a month
  • AI User Research
  • Ready-made personas
  • Answers scored on your Likert scale
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Pro

For teams testing every week.

$5$3.50
per month
Billed monthly.Billed $42 a year.
Start with Pro
  • Unlimited studies
  • AI User Research
  • Store Page Testing
  • Panels built to match your audience
  • Options compared side by side

Team

For studios running research at scale.

Custom
Priced by team size.
Invoicing and contracts.
Contact us
  • Everything in Pro
  • Seats for your whole team
  • Custom panels built with you
  • Invoicing and a contract
  • A named contact for support

Test your next idea before you build it.

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